Product Code Database
Jarad Anthony Higgins (December 2, 1998 – December 8, 2019), known professionally as Juice Wrld (pronounced "juice world"; stylized as Juice WRLD), was an American rapper, singer, and songwriter. He emerged as a leading figure in the emo rap and SoundCloud rap genres, which garnered mainstream attention during the mid-to-late 2010s.*
His stage name, which he said represents "taking over the world", was derived from the crime thriller film Juice (1992).
Higgins began his career as an independent artist in 2015 under the name JuicetheKidd, and signed a recording contract with fellow Chicago rapper Lil Bibby's Grade A Productions in 2017; he entered a joint venture with Interscope Records early the following year. He gained recognition with the diamond-certified 2018 single "Lucid Dreams", which peaked at number two on the Billboard Hot 100. The song preceded his triple platinum debut album Goodbye & Good Riddance (2018), which also included the Billboard Hot 100 entries "All Girls Are the Same", "Lean wit Me", "Wasted", and "Armed and Dangerous". He then released the collaborative mixtape Wrld on Drugs (2018) with Future, as well as his second album, Death Race for Love (2019); the latter contained the hit single "Robbery" and became Higgins's first number one debut on the US Billboard 200.
Higgins died of a drug overdose on December 8, 2019. His first posthumous album, Legends Never Die (2020), matched chart records for most successful posthumous debut and for most U.S. top-ten entries from one album, while the single "Come & Go" (with Marshmello) became Higgins's second song to reach number two on the Hot 100. His second posthumous album, Fighting Demons (2021), was released alongside the documentary film and contained the U.S. top 20 single "Already Dead". His third posthumous album, The Party Never Ends (2024), was released alongside an appearance and virtual concert in the video game Fortnite.
Higgins was a heavy Substance abuse during his childhood and teens. He drank lean for the first time in the sixth grade, and began using Percocet and Xanax in 2013. He smoked cigarettes before quitting during his last year of high school because of health issues.
He learned to play the piano at four years old, having been inspired by his mother who later began paying for his lessons. He then took up the guitar and drums while playing the trumpet for band class. In his sophomore year of high school, he began posting songs to SoundCloud which he recorded on his smartphone. Around that time, Higgins began to take rapping more seriously.
In mid-2017, he received attention from artists such as Waka Flocka Flame and Southside, as well as fellow Chicago artists G Herbo and Lil Bibby. He subsequently signed with Lil Bibby's co-owned record label, Grade A Productions.
On May 4, 2018, "Lucid Dreams" was officially released as a single and accompanied by a Cole Bennett-directed music video, similarly to "All Girls Are the Same". It peaked at number two on the Hot 100 and quickly became one of the most streamed songs of 2018; it remains his most-streamed song, reaching over one billion streams on Spotify by January 2020. "Lucid Dreams" was followed by "Lean Wit Me" on May 22, which peaked at number 68 on the Hot 100; Higgins's debut full-length album, Goodbye & Good Riddance, which included his three previous singles, released the following day. This album gained him much recognition and praise, along with cementing him as a rising star in the US. On June 19, he released a two-song EP titled Too Soon.. in remembrance of, and dedicated to, deceased rappers Lil Peep and XXXTentacion. Lil Peep died of an overdose in 2017 and XXXTentacion was murdered on June 18, 2018, one day before the project was released. Higgins said that he and XXXTentacion were friends and that they would have FaceTime calls together, revealing that their last conversation was about meeting up. The cover of the Too Soon.. EP is a screenshot of a conversation between Higgins and XXXTentacion. The song "Legends" from the EP debuted at number 65 on the Hot 100 and peaked at number 29 over a year later following Higgins's death.
"Wasted" (featuring Lil Uzi Vert) was released on July 10; it was Higgins's first single featuring a collaboration and the only song on Goodbye & Good Riddance with a featured guest. It debuted at number 68 on the Hot 100 and peaked at 67 in its second week on the chart. On July 11, Higgins announced that he was working on his next album. On July 20, Higgins announced his first tour, WRLD Domination, with additional acts YBN Cordae and Lil Mosey. On July 25, Higgins's producer Danny Wolf released the official version of "Motions" on SoundCloud following a series of Music leak.
Higgins was featured on "PTSD", the title track of G Herbo's fourth studio album PTSD, released on February 28. The track also features Lil Uzi Vert and Chance the Rapper. "PTSD" marked the first time that Higgins and Lil Uzi Vert had collaborated on a song since "Wasted". On March 13, a remix of the single "Suicidal", from YNW Melly's debut studio album Melly vs. Melvin, featuring vocals from Higgins, was released. The remix includes a different verse and outro Higgins had recorded. The song reappeared on the Hot 100 and peaked at number 20 following the release of the remix. The single "No Me Ame", a multilingual collaboration between Higgins, Jamaican record producer Rvssian, and Puerto Rican rapper Anuel AA, was released on April 17. A computer-generated image depicting Higgins as an angel appears in the background of the song's music video.
Higgins's first posthumous single, "Righteous", was released on April 24 and an accompanying music video featuring footage of Higgins was uploaded to his YouTube channel. Higgins had recorded the song at his home studio in Los Angeles. On May 4, Higgins's girlfriend, Ally Lotti, announced that his upcoming third album and first posthumous album would be titled The Outsiders. On May 29, the song "Tell Me U Luv Me" (featuring Trippie Redd) was released alongside a music video directed by Cole Bennett. "Go", Higgins's collaboration with Australian rapper the Kid Laroi (whom Higgins mentored), was released on June 12.
On July 6, it was announced that the title of Higgins's first posthumous album had been changed to Legends Never Die. Between the album's announcement and its release, two single collaborations were released; "Life's a Mess" (featuring Halsey) and "Come & Go" (featuring Marshmello). The album was released on July 10, with 21 songs and four singles that Higgins's estate claims "best represents the music Juice was in the process of creating". The album debuted at number one on the Billboard 200. Five of its songs reached the top 10 of the Hot 100 on the week ending July 25: "Come & Go", "Wishing Well", "Conversations", "Life's a Mess", and "Hate the Other Side" (a collaboration with Polo G and the Kid Laroi), which reached number two, five, seven, nine, and ten, respectively. Higgins is the third artist to accomplish this feat; the other artists being the Beatles and Drake. "Life's a Mess" jumped from number 74 to number nine that week. "Wishing Well", which had been critically lauded following the album's release, was sent to rhythmic contemporary radio as the album's fifth single on July 28. On August 6, "Smile" with the Weeknd was released as a single. "Smile" had previously been leaked on YouTube and SoundCloud under the title "Sad" over a year before, though with an open verse in place of the Weeknd's.
On October 23, Lil Bibby confirmed that a second posthumous album was in the works. On December 2, which would have been Higgins's twenty-second birthday, Benny Blanco released a collaborative single titled "Real Shit". Six days later, on December 8, the anniversary of his death, "Reminds Me of You" (featuring the Kid Laroi) was released. In 2020, Higgins was streamed on Spotify over 5.9 billion times, making him the fourth most streamed artist in the world.
Following the re-release of Goodbye & Good Riddance, another posthumous project titled The Party Never Ends was teased by Higgins's management. On June 11, two tracks featuring Higgins were released; "Antisocial" from Migos's album Culture III, and "Can't Leave You Alone" from Maroon 5's Jordi. On August 20, "Matt Hardy 999", a song featuring Higgins from Trippie Redd's album Trip at Knight, was released. Higgins was also featured on Young Thug's album Punk, which released on October 15. On November 11, Higgins's estate announced that his second posthumous album, Fighting Demons, a tie-in for the documentary film , would be released on December 10. The album was accompanied by three singles: "Already Dead", "Wandered to LA" (featuring Justin Bieber), and "Girl of My Dreams" (featuring Suga of BTS). The first track was released on November 12, the second on December 3, and the third on December 10. The latter track "Girl of My Dreams", released as a standalone digital release, served as the first promotional single from Fighting Demons (2021) and earned Higgins his first number one on the Billboard Digital Song Sales chart. On December 16, Juice Wrld: Into the Abyss was released on HBO Max as a part of the Music Box series. The film spotlights Higgins's struggles with mental health and substance abuse through the use of archival footage, in addition to interviews with Higgins's friends, family, and associates.
On February 4, 2023, Higgins's estate announced that his fifth and final studio album, the previously teased The Party Never Ends, was in active development. A two track EP, The Pre-Party, was released on September 9, 2024, as a precursor to the album. An extended edition of the EP was released on October 14. On November 15, the song "AGATS2 (Insecure)" (featuring Nicki Minaj) was released as the lead single for The Party Never Ends. The album was released on November 29. A partnership between Higgins's estate and Epic Games saw the addition of two Juice Wrld outfits to the video game Fortnite as promotional tie-ins; his in-game likeness performed a virtual concert alongside the rappers Snoop Dogg, Eminem, and Ice Spice on November 30. The song "Empty Out Your Pockets" was premiered during the event and subsequently added to the track list of The Party Never Ends.
On May 30, 2025, Higgins's remix of XXXTentacion's song "Whoa (Mind in Awe)", which Higgins had completed before his death, was officially released.
Higgins's music has been branded as "emo" and "rock" leaning, "genre-bending" with music focusing on "every broken heart, every wounded feeling". More specifically, he has been labeled as a hip-hop, emo rap, Trap music, and SoundCloud rap artist. With a penchant for short, hook-heavy songs, Higgins was a leading figure in hip-hop during the late 2010s. In 2018, the streaming platform Spotify named "emo rap" its fastest growing genre. Higgins achieved significant mainstream success as a figurehead of the sub-genre. This was boosted by his collaboration with Panic! at the Disco frontman Brendon Urie. Higgins himself considered the emo label to be both negative and positive as he felt music sometimes has to be a bit dark to reflect his belief that the world is not really a light or a happy place.
Higgins said that "Lucid Dreams" was the only track from Goodbye & Good Riddance that he wrote, while the rest was done impromptu. Rather than write down his rhymes, Higgins crafted whole songs in a few minutes by way of off-the-cuff rhyming. Most of the time, his songwriting process involved freestyling lyrics instead of writing them down. When he did write a song, it usually began with hearing a beat and instantaneously conceiving an idea, although Higgins sometimes found himself alone with an idea for a song and afraid that he would be unable to remember it hours later after arriving at the studio. For this reason, he sometimes took a voice memo or simply wrote the whole song.
Higgins saw the value in his position as one of very few contemporary SoundCloud artists who could compose soul-baring and but remain comfortable over classic hip-hop beats. Rather than eschewing it, his freestyles emphasize wordplay and feel indebted to the art form's tradition. When asked for his opinion on why freestyles are no longer considered the rite of passage in hip-hop culture as they once were he replied, "Stuff is just changing, that's all. We're moving into a new era of music. I feel like it's not necessarily a good thing to forget where shit started, but shit is changing". Though his songs do not always feature very technical lyricism, intricate flows or tongue-twisting wordplay, Higgins delivered inventive flows and memorable bars during his freestyles.
He was living in Los Angeles, California, with his girlfriend, Ally Lotti, at the time of his death. In November 2018, the pair revealed via Instagram that they were dating.
In August 2021, a YouTube interview between No Jumper and Lotti was published, in which she spoke about how she was pregnant with Higgins's baby on 3 separate occasions. However, they all resulted in a miscarriage due to the stress of both of their lifestyles. In the year before this, Lotti also made a series of now-deleted tweets, where she spoke about how she had a miscarriage after Higgins's death, due to "grief".
Higgins had a convulsion episode and a seizure; two doses of naloxone, an emergency medication, were administered, as it was suspected that he had an opioid overdose. Chicago PD were told a man (Higgins) had suffered a medical emergency at around 2:00 local time (8:00 GMT). Higgins was transported to the nearby Advocate Christ Medical Center in Oak Lawn, where he was pronounced dead. The Cook County Medical Examiner's Office did not initially determine the cause of death. On January 22, 2020, it was announced that he had died from toxic levels of oxycodone and codeine. Higgins's funeral was held on December 13, 2019, at the Holy Temple Cathedral Church of God in Christ in Harvey. Friends and family were in attendance, including collaborators Ski Mask the Slump God and Young Thug.
Rapper Uncle Murda addressed the death of Juice Wrld in his annual 'Rap Up' song for 2019. He paid respects recognizing Juice WRLD's legacy:
The lil' homie Juice WRLD died too fast (He did)
He overdosed avoidin' the feds, he ain't want that case
Not 'cause he had a drug problem, let's get that straight
70 pounds on his jet, Ralo style (Free Ralo)
I hope you heard me and the shit I said just made you smile (Ha!)
RIP young king, you was doin' ya thing
You made songs that these kids gon' forever sing.
Uncle Murda acknowledges the influence of Juice WRLD, and purports that Juice WRLD's overdose was not due to clinical addiction.
British artist Ellie Goulding, who collaborated with Higgins on her single "Hate Me", described him in a tweet by saying he was "such a sweet soul" and had "so much further to go". Chicagoan Chance the Rapper paid tribute on Instagram: "Millions of people, not just in Chicago but around the world are hurting because of this and don't know what to make of it." Lil Nas X also wrote on Twitter: "So sad how often this is happening lately to young talented rising artists." Ski Mask the Slump God, a rapper and Higgins's close friend with whom he had collaborated with on the song "Nuketown", said on Twitter: "They keep taking my brothers from me", also referring to his best friend and longtime collaborator XXXTentacion, who was shot and killed in June 2018. Lil Yachty, who had remixed Higgins's song "All Girls Are the Same" mourned his death by tweeting: "Wow, I cannot believe this. Rip my brother juice world". Lil Uzi Vert, Drake, and the Weeknd also gave condolences.
Higgins's mother expressed hope that her son's legacy would help others in their battles with addiction, saying
Addiction knows no boundaries, and its impact goes beyond the person fighting it...
We know that Jarad's legacy of love, joy and emotional honesty will live on
She established the Live Free 999 Fund later in honor of Higgins and the battle he fought against addiction, anxiety, and depression. The fund's primary goal is to support programs that target young and underserved populations. With a focus on addiction, anxiety and depression, the organization hopes to normalize the conversation about the mental health challenges that Higgins faced, and provide an avenue for people to process those challenges in a healthy way. Higgins's production team and record label have committed to supporting the organization.
In his song "Legends"—which was dedicated to XXXTentacion, who was murdered in mid-2018 at age 20, and Lil Peep, who overdosed in late 2017 at age 21—Higgins raps
What's the 27 Club?
We ain't making it past 21
Fans and media outlets commented that he had predicted his own death, as he had died only 6 days after his twenty-first birthday.
At the time of his death, it was widely believed and reported that Higgins had taken the pills in an attempt to hide them from law enforcement officers, however, multiple of Higgins's close friends aboard the flight, including his videographer, have disputed this, saying that Higgins had a drug problem, and him passing at that time was a coincidence. His videographer, Chris Long, said, "J Jarad did not swallow a bunch of pills because the police were at the airport. We gave no fucks about them being there. He could have flushed them down the toilet if he cared", via Twitter.
| + Film ! scope="col" | Year ! scope="col" | Title ! scope="col" | Role ! scope="col" | Notes ! scope="col" class="unsortable" | |
| 2021 ! scope="row" | Himself (archival footage) | Documentary | |||
| 2024 !scope="row" |
| + Video games ! scope="col" | Year ! scope="col" | Title ! scope="col" | Role ! scope="col" class="unsortable" | Notes ! scope="col" class="unsortable" | |
|
|
